Attention: All Media
Steve Reinharz
RAD Founder and CEO,
developer of RAD’s Firearm Detection device ‘ROSA’
Secret Holt
Mother of Bailey Holt, killed during the Marshall County High School Shooting, January 23. 2018.
Mrs. Holt is an ambassador for RAD’s firearm detection solution.
Brian Cope
Father of Preston Cope, killed during the Marshall County High School Shooting, January 23. 2018.
Mr. Cope has been an outspoken advocate for strengthening and securing school buildings.
RAD is Spreading the Word, And We're Not Alone
RAD has assembled an inspiring few to help make the case and spread the word that tangible, affordable and politically agnostic solutions exist today to help curb the impact, and even prevent the tragedy of school shootings and gun violence. The company is closing working with the parents of the two 15-year olds killed during the Marshall County High School mass shooting in January 2018. Secret Holt, mother of Bailey Holt and Brian Cope, father of Preston Cope are passionate advocates for change that challenges the ‘do-nothing’ status quo. Holt and Cope have successfully pushed legislation through the Kentucky assembly to tighten victim’s privacy laws. The Bailey Holt-Preston Cope Privacy Act was just the beginning, now they’re helping to secure schools, supporting RAD’s efforts to inform all institutions about the company’s Firearm Detection solutions.
RAD is Doing Something - Right Now
“The Bailey’s Gift campaign is truly remarkable, and we are so honored to be a part of it,” said Secret Holt. “My hope is that every school has the opportunity to experience this extraordinary technology. I have no doubt that this firearm detection system will be a great asset to every school campus across the country.”
Secret Holt and RAD CEO Steve Reinharz introduce the ‘Bailey’s Gift’ campaign during the RAD Summer Open House held at the REX in Detroit on June 18, 2022
“We are honored to be doing our part to help save lives and secure schools,” said Steve Reinharz, founder and President at RAD. “The nation is yearning for tangible solutions that can prevent future tragedies from occurring. We look forward to working with schools to deploy these ROSAs with firearm detection technology quickly.”
RAD’s best-selling and award-winning ROSA ‘security-in-a-box’ solution features simple installation with no networking requirements. It’s designed to work with or without School Resource Officers and, upon detection of a firearm, can immediately activate lockdown (for schools with electronic locks), immediately notify school personnel and law enforcement through audible, visual, SMS and other means. ROSA can detect firearms over 150’ away, under the right conditions, providing an incredible advantage of time to protect and respond.